Waiting for baseball season to arrive can be an absolutely brutal experience—especially in the Midwest where the cold, snowy winters seem to drag on forever. By the time Opening Day finally rolls around, it feels like you’re about ready to jump out of your skin with excitement. That’s the energy we wanted to capture with this spot, which we debuted on the first day of the 2016 season.

Awards: 2016 Midwest Emmy Award: Category #20-B Outstanding Achievement for Commercials - Campaign

Role: Writer/Marketing Director