The 2017 Brewers had dramatically surpassed expectations, finishing just one game shy of a playoff spot. Yet despite numerous offseason additions to an already strong roster, the baseball experts were once again predicting the Brewers to finish in a distant third place in 2018. We proudly embraced that underdog status in the first spot of our offseason campaign, leveraging the voice of hard-working third baseman Travis Shaw to deliver a message of confidence and conviction in the road ahead.
Role: Writer/Marketing Director